John Lasseter has said that to take something inert, and through motion, give it life—living, breathing, thinking and having emotions—that’s animation. This idea is evident in the work we’ve done for The American Red Cross, RIOT Games, and FEMA. Our animation team brings a sense of wonder and boundless imagination to every project, drawing upon the entire range of techniques from traditional animation to stop motion and 3D.
A captivating title sequence is an integral part of how the audience experiences a story. It’s an introduction to the world, the characters, and the themes of the show. It has to look great, set the tone, and be eminently re-watchable. It should be a treat week after week, a beautiful fusion of design and storytelling that welcomes the viewers and is always a pleasure to watch. We’ve created some of the most iconic title sequences in the industry, including the Emmy award-winning work for Game of Thrones and True Detective.
Great broadcast design walks a tightrope—you must stay true to the brand identity while pushing it forward, creating a look and feel that is simultaneously unique yet instantly recognizable as on-brand. Whether it’s designing a visual system for the well-established program Independent Lens, or creating atmospheres that transcend the graphics package into visual elements of stage design and live performances at the VMA’s and The Oscars, we’re adept at working with clients to explode the boundaries of on-air graphics.
This is an incredible era for people who love to tell stories. Great stories are universal, but the way we tell them is evolving with technology, allowing us to expand our favorite worlds, characters, and narratives into realms far beyond the limits of linear storytelling. Our immersive entertainment team creates experiences that emotionally deliver to fans while broadening the engagements and reach of our clients’ properties with current and new audiences. #The Sight, a celebrated in-world experience for HBO’s Game of Thrones earned raves from GoT’s notoriously fickle fans and media outlets Huffington Post, Variety, Nerdist and Esquire alike.
Rock Paper Scissors
We are in the unique position to have within our family of studios, the talented editors at Rock Paper Scissors.Our collaborative relationship with RPS gives our studio the immeasurable value of being able to craft stories with the well-trained eyes of world class editors overseeing the editorial process.
Visual Effects have become an integral part of our production process. The artists at a52are part of our core post-production team at the studio. Whether it’s photo-real CG, seamless compositing, digital color correction or complex post pipelines, the artists and engineers at a52 work hand-in-hand to bring every project to life.
Live Action Production
Elastic leads the charge as a multidisciplinary studio well versed in artful live-action. Our full service production team supports the director’s creative vision with production management, cinematography, production design and casting. The results blend compelling performances, stunning production values and striking visual design.
Elastic has established a place at the forefront of multiplatform storytelling. Our directors have developed a distinctive arsenal of techniques to build worlds and launch franchises. We can distill vast and sprawling game worlds into concise and compelling trailers, supported by breathtaking visuals crafted long before the game itself is ready for audiences. Our trailers for Ubisoft’s Watch Dogs, Riot Game’s League of Legends and Tom Clancy’s The Division have reached massive audiences across the globe, helping to build some of the industries biggest franchises.
Rock Paper Scissors Entertainment
Built from the DNA of Elastic, Rock Paper Scissors and A52, Rock Paper Scissors Entertainment specializes in the development and creation of original content across all genres and formats. Whether it be a feature film, television series, documentary or branded content project, Rock Paper Scissors Entertainment utilizes all divisions and talent of the studio to provide a unique full-service development and production company. 2015 marked the debut of two films from Rock Paper Scissors Entertainment with the Academy Award nominated and Toronto Film Festival winning Netflix feature documentary Winter on Fire, and the critically acclaimed ESPN 30 for 30 film First Pitch directed by Angus Wall.
Ava DuVernay’s 13th wins documentary BAFTA
Congratulations to 13th for winning the Documentary BAFTA! We couldn’t be more proud of RPS Entertainment as well as the Elastic team who created the beautiful visual design.
Headless wins Annie award for Trollhunters
Congratulations to Elastic directors, Headless for taking home outstanding Achievement for Character Design in an Animated Broadcast Production for their work on Dreamworks Trollhunters. They’ve celebrated by releasing some stills from their development process.
13th nominated for Oscars “Best Feature Documentary”
Congratulations to Ava DuVernay’s 13th documentary for it’s nomination in best feature documentary! Well done to Netflix, and our team Angus Wall and Jason Sterman (Executive Producers) and Elastic’s crew led by Leanne Dare for the visual design.
Bugs Bunny and The Monstars return for ‘Space Jam”s 20th Anniversary
Foot Locker has revealed a new commercial directed by Angus Wall for their Jordan line of shoes that features not only basketball players Blake Griffin and Jimmy Butler, but the return of Bugs Bunny and the villainous Monstars from the original film!
13th Documentary makes the Oscars Shortlist
Congratulations to Ava DuVernay’s documentary 13th making the Oscar’s shortlist! We’re so proud of all the work from our companies – Elastic’s design work led by Leanne Dare and team, a52’s vfx and finishing with color by Paul Yacono and executive producers Angus Wall and Jason Sterman from Rock Paper Scissors Entertainment.
Fantastic Beasts magical launch weekend
Hop into cinemas now to see Fantastic Beasts and Where to Find Them. Before you do, brush up on the history of The Magical Congress of the United States (MACUSA) by Elastic Director Andy Hall for Pottermore.
The Guardian talks to Patrick Clair about new title sequence for The Crown
“The golden age of TV mega-series has transformed the formerly disposable opening credits into small and very important works of art” – The Guardian